Privacy policy

Last updated: 21 June 2026

Cypher ("we", "us", "our") respects your privacy. This policy explains what we collect, why we collect it, how we use it, and the choices you have. It covers Marketing AI Signal, an independent initiative by Cypher, at signal.thinkcypher.com.

What we collect

We may collect:

• Request details you submit, such as your name, work email, job title, and LinkedIn profile URL
• Your consent choices and the date you made them
• Site usage data such as pages viewed and approximate location derived from IP address (depending on your cookie settings)
• Technical data such as browser type, device type, and referral source

How we collect it

We collect data when you:

• Submit the access request form on our site
• Email us
• Browse our site with cookies enabled

Why we use your data

We use your data to:

• Review and respond to your request to join
• Send you the Marketing AI Signal emails and signals, where you have consented
• Run and improve the community and the site
• Produce aggregated, anonymised counts, such as the total number of signals read, which do not identify you
• Maintain site performance and security
• Measure site performance using analytics, where enabled

Legal basis for processing

Depending on your location and applicable law, we process personal data because:

• You asked us to take steps in response to your request
• You consented (for the signals, and for non-essential cookies and marketing where used)
• We have a legitimate interest in running and improving the community, provided this does not override your rights

Sharing and processors

We do not sell your personal data.

We may share data with service providers that help us run the website and the community, such as:

• Website hosting
• Email delivery
• Request storage and review
• Analytics, where enabled

These providers process data on our behalf and are required to protect it. The LinkedIn URL you provide is used by us to review your request. We do not post to LinkedIn or contact you through it.

International transfers

Your data may be processed in countries outside the country you are in. Where required, we use appropriate safeguards for international transfers.

How long we keep your data

We keep personal data only as long as needed:

• Access request records are typically retained for up to 24 months to manage follow-ups and an audit trail
• Community records may be retained for as long as you are part of the community and for a reasonable period afterwards
• If you withdraw consent or unsubscribe, we stop sending you messages and keep only the minimum record needed to honour your choice
• Analytics data retention depends on the tools configured and cookie consent

Your rights

Depending on your location, you may have rights to:

• Access your data
• Correct inaccurate data
• Request deletion
• Object to processing
• Restrict processing
• Request a copy of your data
• Withdraw consent (where processing is based on consent)

To exercise rights, email: hello@thinkcypher.com

Cookies

We use cookies and similar technologies. You can learn more in our Cookie policy and manage preferences via the cookie banner where available.

Security

We use reasonable administrative, technical, and organisational measures to protect personal data. No method of transmission or storage is completely secure.

Contact

If you have questions about this policy or your data, email: hello@thinkcypher.com